What a Successful Fitness Business Looks Like
I'm in a pretty cool position where I get to see inside of a lot of fitness businesses around the country..
...like literally hundreds of bootcamps, personal training studios and cross training boxes.
So I get to see what successful fitness businesses look like and how they operate.
1. They have great leaders. The owner is clear on his vision, knows who his ideal clients is and has built a business around a niche market.
2. Not only do they deliver consistent results to their clients - they've also created a great community and culture.
3. They've mastered the business side of fitness: Marketing, Sales, Systems.
4. They're growth minded and are always working on becoming the best version of themselves.
5. They have a team who's equally as driven to deliver the results and grow the the business.
As a result of these five traits that successful fitness businesses have they typically generate $30K to $50K a month in gross revenue with profits margins ranging from 25% to 40%.
They have great client retention which makes client referrals one of their best sources of new leads. Best of all, the owners aren't burned out. They're not overworked. And they have a healthy work/life balance.
They have great client retention which makes client referrals one of their best sources of new leads. Best of all, the owners aren't burned out. They're not overworked. And they have a healthy work/life balance.
How does your business compare?
I'd like to help you create the fitness business of your dreams...
Yours in Fitness Business Success,
Ben Dulhunty
Owner
Smart Studio Solutions
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